Episodes
Friday Nov 18, 2022
Episode 13 | ScalingUP with REEL Outline
Friday Nov 18, 2022
Friday Nov 18, 2022
In this final episode from our ScalingUP series, WEtech Alliance's Manager of Programs and Client Engagement, Susy Kustra, fills in for Adam Frye and joins Adam Castle to talk with Vesna Spadafora of REEL Outline, a Windsor tech startup building solutions to help Pharmacists streamline the patient #health journey.
REEL Outline is one of 5 companies in cohort 6 of our award-winning ScaleUP Accelerator program, powered by Libro Credit Union, in partnership with Invest WindsorEssex.
Check out links to some of the tools talked about in this episode in our Alchemy Toolbox.
Need help? Let's connect www.wetech-alliance.com | Facebook | Twitter | Instagram | LinkedIn | YouTube
Friday Nov 11, 2022
Episode 12 | ScalingUP with A20
Friday Nov 11, 2022
Friday Nov 11, 2022
In this episode, WEtech Alliance's Manager of Programs and Client Engagement, Susy Kustra, fills in for Adam Frye to talk with Sarah Roddy and Ted Williamson of A20, a new ecosystem to help accounting firms connect with their clients and reduce costs and issues related to employee turnover, while increasing control of client work, quality, and efficiency.
A20 is one of 5 companies in cohort 6 of our award-winning ScaleUP Accelerator program, powered by Libro Credit Union, in partnership with Invest WindsorEssex.
Check out links to some of the tools talked about in this episode in our Alchemy Toolbox.
Need help? Let's connect www.wetech-alliance.com | Facebook | Twitter | Instagram | LinkedIn | YouTube
Saturday Apr 18, 2020
Episode 5 | Marty McFlywheel
Saturday Apr 18, 2020
Saturday Apr 18, 2020
In part 2 of our 3-part "Death of the Funnel" series, Adam Frye makes the fatal error of referencing DC as a life-long Marvel fan, Adam Castle tries to connect with the youth by referencing the “New New” sales theory? The Adams give a good and proper sendoff to Elias St. Elmo Lewis, the father of the funnel. Oh yeah, and they also teach you how to get a flywheel up and spinning in your business.
Check out links to some of the tools talked about in this episode in our Alchemy Toolbox.
Need help? Let's connect www.wetech-alliance.com | Facebook | Twitter | Instagram | LinkedIn | YouTube
Wednesday Mar 11, 2020
Episode 4 | Defining Your 1st Sales Process
Wednesday Mar 11, 2020
Wednesday Mar 11, 2020
In part 1 of a 3-part series on the Death of the Funnel, the Adams give you the tools you need to define your customer and get to product market fit and share a tangible 7-step guide to creating your first sales process.
ALSO IN THIS EPISODE: The Adams say the word "excited" 600x, Adam Castle attempts to get #RideOrDieCustomers to trend, Adam Frye goes all "A Beautiful Mind" on the whiteboard, and find out who broke young Castle's heart.
Check out links to some of the tools talked about in this episode in our Alchemy Toolbox.
Need help? Let's connect www.wetech-alliance.com | @wetechalliance
Wednesday Mar 04, 2020
Deep Cut | Just the 2 of Us
Wednesday Mar 04, 2020
Wednesday Mar 04, 2020
The Adams break into impromptu song that starts out strong but leaves the judges underwhelmed with the finish.
Deep Cuts are a behind-the-scenes glimpse into the minds of the Adams. Unscripted, unhinged and unintended for public consumption, except for one key life lesson: the mic is ALWAYS hot.
Wednesday Feb 26, 2020
Episode 3 | "BIN" There, Done That
Wednesday Feb 26, 2020
Wednesday Feb 26, 2020
In the final installment of our 3-part "Roadmap to Scale" series, the Adams talk to WEtech Alliance client Randall Schwartzentruber, Co-Founder & CEO at BinSentry about how his tech startup is disrupting farming world-wide.
Music for this episode provided by local artist MZTF.
Check out links to some of the tools talked about in this episode in our Alchemy Toolbox.
Need help? Let's connect www.wetech-alliance.com | @wetechalliance
Wednesday Feb 12, 2020
Episode 2 | Turning Your Hopes & Dreams into Cold, Hard Cash
Wednesday Feb 12, 2020
Wednesday Feb 12, 2020
In part 2 of our 3-part "Roadmap to Scale" series, the Adams focus on the systems of scale to help existing businesses grow.
Check out links to some of the tools talked about in this episode in our Alchemy Toolbox.
Need help? Let's connect www.wetech-alliance.com | @wetechalliance
Thursday Jan 30, 2020
Episode 1 | Mythbusters: Spark Edition
Thursday Jan 30, 2020
Thursday Jan 30, 2020
In part 1 of a 3 part "Roadmap to Scale" series, the Adams dispel some of the myths about what entrepreneurship is like and share tangible tools to turn the idea in your head into a business.
Check out links to some of the tools talked about in this episode in our Alchemy Toolbox.
Need help? Let's connect www.wetech-alliance.com | @wetechalliance