Innovation Alchemy Podcast
Episode 5 | Marty McFlywheel

Episode 5 | Marty McFlywheel

April 18, 2020

In part 2 of our 3-part "Death of the Funnel" series, Adam Frye makes the fatal error of referencing DC as a life-long Marvel fan, Adam Castle tries to connect with the youth by referencing the “New New” sales theory? The Adams give a good and proper sendoff to Elias St. Elmo Lewis, the father of the funnel. Oh yeah, and they also teach you how to get a flywheel up and spinning in your business.

Check out links to some of the tools talked about in this episode in our Alchemy Toolbox.

Need help? Let's connect www.wetech-alliance.com | Facebook | Twitter | Instagram | LinkedIn | YouTube

Episode 4 | Defining Your 1st Sales Process

Episode 4 | Defining Your 1st Sales Process

March 11, 2020

In part 1 of a 3-part series on the Death of the Funnel, the Adams give you the tools you need to define your customer and get to product market fit and share a tangible 7-step guide to creating your first sales process.

ALSO IN THIS EPISODE: The Adams say the word "excited" 600x, Adam Castle attempts to get #RideOrDieCustomers to trend, Adam Frye goes all "A Beautiful Mind" on the whiteboard, and find out who broke young Castle's heart.

Check out links to some of the tools talked about in this episode in our Alchemy Toolbox.

Need help? Let's connect www.wetech-alliance.com | @wetechalliance

Deep Cut | Just the 2 of Us

Deep Cut | Just the 2 of Us

March 4, 2020

The Adams break into impromptu song that starts out strong but leaves the judges underwhelmed with the finish.

Deep Cuts are a behind-the-scenes glimpse into the minds of the Adams. Unscripted, unhinged and unintended for public consumption, except for one key life lesson: the mic is ALWAYS hot.

Episode 3 | “BIN” There, Done That

Episode 3 | “BIN” There, Done That

February 26, 2020

In the final installment of our 3-part "Roadmap to Scale" series, the Adams talk to WEtech Alliance client Randall Schwartzentruber, Co-Founder & CEO at BinSentry about how his tech startup is disrupting farming world-wide.

Music for this episode provided by local artist MZTF.

Check out links to some of the tools talked about in this episode in our Alchemy Toolbox.

Need help? Let's connect www.wetech-alliance.com | @wetechalliance

Episode 2 | Turning Your Hopes & Dreams into Cold, Hard Cash

Episode 2 | Turning Your Hopes & Dreams into Cold, Hard Cash

February 12, 2020

In part 2 of our 3-part "Roadmap to Scale" series, the Adams focus on the systems of scale to help existing businesses grow.

Check out links to some of the tools talked about in this episode in our Alchemy Toolbox.

Need help? Let's connect www.wetech-alliance.com | @wetechalliance

Episode 1 | Mythbusters: Spark Edition

Episode 1 | Mythbusters: Spark Edition

January 30, 2020

In part 1 of a 3 part "Roadmap to Scale" series, the Adams dispel some of the myths about what entrepreneurship is like and share tangible tools to turn the idea in your head into a business.

Check out links to some of the tools talked about in this episode in our Alchemy Toolbox.

Need help? Let's connect www.wetech-alliance.com | @wetechalliance

Deep Cut | Bingo Point: Real or Fake?

Deep Cut | Bingo Point: Real or Fake?

December 10, 2019

The Adams debate Bingo Point.

Deep Cuts are a behind-the-scenes glimpse into the minds of the Adams. Unscripted, unhinged and unintended for public consumption, except for one key life lesson: the mic is ALWAYS hot.

Deep Cut | Podcast Notebook on a Shelf

Deep Cut | Podcast Notebook on a Shelf

December 10, 2019

With only 2 terabytes of storage, AC has some difficult decisions to make.

Deep Cuts are a behind-the-scenes glimpse into the minds of the Adams. Unscripted, unhinged and unintended for public consumption, except for one key life lesson: the mic is ALWAYS hot.

Deep Cut | Baby It’s Cold Outside

Deep Cut | Baby It’s Cold Outside

December 10, 2019

The Adams testing out the mic. This is pretty much the level of quality you can expect from this podcast.

Deep Cuts are a behind-the-scenes glimpse into the minds of the Adams. Unscripted, unhinged and unintended for public consumption, except for one key life lesson: the mic is ALWAYS hot.

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